Allowing South Africa vs New Zealand to clash with NFL is classic rugby
South Africa and New Zealand choosing to stage their money-spinning Greatest Rivalry rugby match in Baltimore on the opening weekend of the NFL season is, at best, short-sighted and realistically rather daft. What is the point in the sport trying to break the US, five years out from a North American World Cup many are [...]
The South Africa vs New Zealand rugby match, dubbed the "Greatest Rivalry," is set to take place in Baltimore during the NFL season, which critics argue is a misguided decision. The timing of the match clashes with the NFL's biggest sporting event, and both teams are not playing in Baltimore this weekend. It is believed that the local fanbase could be enticed to attend the match, but there is a concern that rugby fans may not be accustomed to the fast-paced nature of NFL games.
The tickets for the match are available on resale, suggesting that there is an interest in the event, but the price point is significantly higher than in South Africa. The match is scheduled to kick off at 5pm Eastern Time, which is 10pm in the UK, 11pm in South Africa, and 9am the following day in New Zealand. The broadcast and viewership numbers will be closely monitored, both domestically and internationally.
Despite the potential for growth in the US market, the match could also serve as a test of rugby's ability to compete with other major sports in the region.
Written by urgent.news from City AM's reporting — not their text. Machine-written — may contain errors; check the original before relying on it.