Verkauf: Porsche verkauft Rimac und Bugatti für eine Milliarde Euro

Porsche has successfully sold its stakes in Bugatti and Rimac Group, a Croatian company, for approximately one billion euros. The deal was finalized after obtaining regulatory approval on Wednesday, as reported by the Stuttgart-based sports car manufacturer. The relevant contracts had already been signed in April. Porsche plans to utilize 250 million euros of the proceeds to finance pension obligations.

The automaker described this as another step in focusing on its core business. The company, which has been facing a downturn in China, has tightened its belt this year. By 2035, nearly 9,000 jobs are expected to be cut, around one-fifth of the workforce. Several peripheral activities have been shut down or sold, including battery cell production and the company consultancy MHP, which has been acquired by Indian firm Tata Consultancy Services for 320 million euros.

With the infusion of funds from the sale of Bugatti-Rimac shares, Porsche anticipates a higher net cash flow margin in the automotive segment for the 2026 fiscal year, now projected at 5.5 to 7.5 percent, up from the previous range of 3 to 5 percent. Volkswagen had acquired the brand rights to Bugatti in 1998, reviving the French marque under the leadership of patriarch Ferdinand Piëch.

Iconic models like the Veyron and Chiron were produced during this period. In 2021, the brand was already outsourced to a joint venture with Rimac, in which Porsche holds a 45 percent stake.