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MAYFEYR launches AI Mirror tool to preview luxury designer outfits

MAYFEYR introduced its AI powered MAYFEYR Mirror feature enabling online fashion shoppers to visualize complete designer clothing combinations before completing digital transactions

Singapore-based luxury fashion platform MAYFEYR has unveiled MAYFEYR Mirror, an AI-driven styling tool aimed at enhancing the online shopping experience. The tool allows customers to preview designer pieces in a more immersive and interactive manner before making a purchase. MAYFEYR Mirror can be used across the platform's extensive catalog, which includes over 200 luxury brands.

Unlike traditional product images, MAYFEYR Mirror provides shoppers with the ability to see selected items as complete outfits. This feature enables them to experiment with various styling combinations and explore how different accessories complement the pieces. Shoppers can also visualize the items against a variety of curated backgrounds and settings, further aiding their decision-making process.

The ultimate goal of MAYFEYR Mirror is to simplify the luxury shopping experience by making it more intuitive and immersive. By providing a virtual preview of how pieces fit into one's personal style and wardrobe, the platform aims to alleviate the uncertainty often associated with online luxury purchases. MAYFEYR Mirror is currently available to MAYFEYR Insider Circle members and will be expanded to a wider audience as the tool progresses.

Written by urgent.news from Vietnam Investment Review's reporting — not their text. Machine-written — may contain errors; check the original before relying on it.

Read the original at vir.com.vn →

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