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The 8 biggest Apple announcements from its launch event

Apple's new CEO, John Ternus, unveiled the next generation of iPhones, Apple Watches, and AirPods during Wednesday's Surprise and Shine event.

Apple CEO John Ternus hosted the first annual product launch event, showcasing a range of new gadgets. Among the highlights were a foldable iPhone, watches with enhanced health-monitoring features, and Siri AI with advanced conversation capabilities. The iPhone Duo, Apple's first foldable phone, starts at $1,999 and offers a larger, more intuitive display.

The iPhone 18, introduced alongside it, boasts improved battery life, camera, and performance. Preorders for both devices began on October 16, with availability starting October 23. The Apple Watch Series 12 and Ultra 4 were also unveiled, featuring the most accurate heart rate sensing and broader health insights. Additionally, the AirPods 5 received a Pro-style upgrade with superior active noise cancellation, launching on September 18.

Written by urgent.news from Business Insider's reporting — not their text. Machine-written — may contain errors; check the original before relying on it.

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