NASCAR has a villain in Carson Hocevar … and is loving it
Hocevar is making plenty of enemies on the racetrack, but he — and NASCAR — are using it to their advantage.
NASCAR has embraced a controversial driver named Carson Hocevar, who is quickly growing in infamy. During the opening race of the Cup playoffs at Darlington, Hocevar's No. 77 Spire Motorsports Chevrolet collided with Brad Keselowski's car, causing Keselowski to lose control and crash. Keselowski, visibly upset, stated that Hocevar's time would come, while Hocevar claimed he had no recollection of the incident.
Hocevar, a 23-year-old Michigan native, has been criticized for his aggressive racing style, which often results in significant damage to other drivers' cars. Despite the backlash from his fellow competitors, Hocevar has amassed a significant social media following and is experiencing increased sales for merchandise featuring his likeness.
While NASCAR seems to be capitalizing on Hocevar's hype, the question remains whether his antics will ultimately hinder his future in the sport.
Written by urgent.news from Yahoo Sports's reporting — not their text. Machine-written — may contain errors; check the original before relying on it.
