Loacker punta un milione di euro all’anno su una selezione di start up

Loacker, a leading Italian food company, has allocated one million euros annually to support innovative food start-ups. This investment strategy aims to anticipate new trends, technologies, and business models while contributing to the development of solutions for challenges that the market currently cannot address. According to the company, the evaluation criteria include the technological and industrial potential of startups, financial stability, business models, and the capacity for growth and scaling.

The Corporate Venture Capital of Loacker will focus on areas such as new natural ingredients, natural alternatives to traditional ingredients like sugar and milk derivatives, balanced nutrition solutions without compromising on taste and texture, and circular economy and sustainability through resource and by-product valorization.

These efforts aim to make Loacker a strategic investor, providing startups with not only financial resources but also industrial expertise, market knowledge, development capabilities, and access to an established entrepreneurial ecosystem.

Andreas Loacker, vice president of the Loacker Group's Board of Directors and A. Loacker Spa, emphasizes that investing in solutions capable of generating value in the future is a responsible way to build the company's future. The company believes that large corporations and startups possess different yet complementary skills, and the Corporate Venture Capital program aims to bring these two worlds together to tackle the challenges of the coming years.

Within a year of its launch, the Loacker Investment Office has already established its first portfolio of start-ups. Among the first identified start-ups are Dr. Taste, which develops a proprietary predictive platform integrating neuroscientific, sensory, and market data to help food companies understand and anticipate consumer responses, testing new product ideas and optimizing existing ones.

Endless Food Co. develops alternative chocolate ingredients derived from food by-products. Starting from mid-October, interested startups will be able to consult information about the program and submit their applications through the dedicated platform at www.loackergroup.com.