‘Avengers: Doomsday’ Has Already Made $50 Million in Pre-Sales — And People Are Buying Disney’s Infinity Vision Gambit
70 percent of domestic pre-sales — or $35 million — have come from the new certification invented in response to "Dune: Part Three" hoarding IMAX screens.
We haven't written up this one. IndieWire has the full story — the link below goes straight to it.