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ShopMy, Google and WordPress are among this year’s Digiday Technology Awards finalists

This year’s Digiday Technology Awards finalists reflect an industry adapting to a rapidly changing digital landscape, with AI-ready infrastructure, first-party data, privacy and operational efficiency emerging as defining priorities. Across publishing, commerce and advertising, technology leaders are rethinking the systems that underpin digital experiences and finding new ways to make those…

The Digiday Technology Awards finalists for this year highlight the industry's response to a swiftly evolving digital environment. Key themes include AI-ready infrastructure, first-party data, privacy, and operational efficiency. Technology companies across various sectors, such as publishing, commerce, and advertising, are reassessing the foundational systems that support digital experiences.

They are exploring innovative methods to make these systems more adaptable to shifting consumer behavior and the requirements of AI-powered discovery.

WordPress secured a finalist position in the Best Content Management System category with its WordPress VIP platform. This platform assists organizations in reimagining the CMS's role as AI transforms how audiences find information. Notably, WordPress collaborated with the Pew Research Center to revamp Pew's CMS into a system optimized for machine readability and attribution.

This transformation enables AI systems to more easily locate and comprehend Pew's research, illustrating how the CMS is evolving from a simple publishing tool into a foundational element for AI-driven discovery, development, and content operations.

Written by urgent.news from Digiday's reporting — not their text. Machine-written — may contain errors; check the original before relying on it.

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