“Nearly nine in ten creators accelerate the growth of their business or audience,” using AI tools, says Adobe amidst big Premiere update
Adobe Premiere and After Effects get big AI-infused updates, and according to Adobe, it’s what the people want
Adobe is heavily investing in AI technology, as demonstrated by the impressive updates to its flagship video editing software, Adobe Premiere. A new feature called the Generative Media Tool allows creators to generate clips and sounds directly within the software, eliminating the need to leave the timeline. This tool uses AI to generate contextually relevant content, such as a drone shot that matches the surrounding footage's grade.
Additionally, Adobe Premiere now includes smarter audio tools like Enhance Audio, Separate Crosstalk, and Dynamic Auto Ducking, which automate tedious audio tasks and improve the overall audio quality. Furthermore, After Effects has introduced an AI Assistant in public beta, designed to streamline complex workflows and save editors significant time.
All of these AI-powered features aim to streamline video production, alleviate pain points, and provide creators with more time to focus on their creative vision.
Written by urgent.news from Digital Camera World's reporting — not their text. Machine-written — may contain errors; check the original before relying on it.
