Jazz Wise: Because talent alone won’t pay the rent
The Joy of Jazz brings the music industry into the room and puts young artists in the conversation.
The South African music industry faces a significant challenge: how to help talented musicians navigate the complex world of business and finance. Despite their musical abilities, many artists lack essential knowledge about royalties, contracts, and funding opportunities, leaving them vulnerable to exploitation. Jazz Wise, a music business workshop aimed at high school students, university students, and young professionals, seeks to address this issue.
Led by SAMA award-winning artist, TV presenter, and creative entrepreneur Pilani Bubu, the workshop features three panel discussions facilitated by industry experts. The first panel, "Risk Capital for Culture," explores the fragmented and oversubscribed arts funding ecosystem, emphasizing the need for staggered micro-funding and education on compliance, business accounts, and pitching.
The second panel, "From Classrooms to the Global Stage," highlights the gaps in music education, particularly in financial, legal, and business skills. The final panel, "Purpose Value Versus Industry Value," tackles the question of balancing artistic identity with commercial success. Throughout the event, attendees can explore internship opportunities with Standard Bank and Joy of Jazz.
Success will be measured by alumni engagement, business registrations, funded projects, and job creation over the following year.
Written by urgent.news from SABC News's reporting — not their text. Machine-written — may contain errors; check the original before relying on it.
