Football multi-club ownership firm seeks London Stock Exchange bond issue
An ambitious London-based firm looking to create a football multi-club network and sell bonds on the London Stock Exchange has smashed its first fundraising goal. The Football Factory raised over £100,000 at an £8m pre-money valuation this week ahead of a Series A round and a bond sell-off – in one or both of London [...]
A London-based company, known as The Football Factory, has successfully raised over £100,000 in its initial fundraising efforts. The firm, co-founded by Edoardo Giacone, aims to create a multi-club network of football teams and is seeking to sell bonds on the London Stock Exchange. The company has secured a club near Porto, Portugal, and plans to launch its Series A round, followed by either a Series B round or a bond issue in London and Dubai.
Giacone emphasized that The Football Factory is not merely acquiring or constructing football clubs, but rather constructing new ecosystems centered around football, real estate, and technology. These projects will incorporate a football arena and club, along with a blend of business, technological, and educational real estate. The Football Factory envisions a Football Citadel Operating System, powered by AI, to manage these projects.
The organization intends to acquire multiple assets, with plans to bundle all four projects as one. The firm believes they are creating a new asset class, fueled by AI, enabled by real estate, and built around football.
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