Affirm at Goldman Sachs Communacopia + Technology Conference: growth push

Affirm, a fintech company, used the Goldman Sachs Communacopia + Technology Conference to unveil its ambitious growth strategy. CEO Max Levchin discussed the company's plans to expand in the U.S., leverage new distribution channels and enter international markets. The company aims to reach a $100 billion annual GMV target, with a focus on product growth, brand promotions and international expansion.

Affirm's 0% financing model remains a cornerstone of its business, with the potential to boost merchant basket size by 80% and conversion by 25%. The company has already expanded internationally, launching in the UK and Australia, and has hired a senior vice president of international strategy. Affirm's growth will be driven by a 25% algorithm, encompassing point-of-sale products, the direct-to-consumer franchise, international expansion and bank distribution.

The company's internal innovation lab, ZT 1, is producing new products, including one with about $8,000 in consumer spend per user.