Robbie Williams-backed Tickets for Good raises €4.5 million for international expansion
Tickets for Good, a UK startup that provides key workers with low-cost tickets for live events, has raised a further €4.5 million (£3.9 million) to accelerate its international expansion and create 10 new jobs in Sheffield in the next three years. The funding was secured from NPIF II – Mercia Equity Finance, which is managed […] The post Robbie Williams-backed Tickets for Good raises €4.5 million…
Tickets for Good, a UK startup that offers low-cost event tickets to key workers, has raised €4.5 million (£3.9 million) to expand internationally and create 10 new jobs in Sheffield over the next three years. The funding comes from NPIF II – Mercia Equity Finance, alongside Shaping Impact Group, Finance Yorkshire, Leansquare and private investors.
Tickets for Good's CEO and co-founder, Steve Rimmer, expressed gratitude for the investment, stating that it validates their team, partners, and the positive impact they are creating. The startup, founded in 2022, distributes unused tickets to NHS workers, teachers, charity employees, and individuals receiving cost-of-living assistance.
Robbie Williams is among the company's ambassadors, along with former Dutch international goalkeeper Edwin van der Sar and music entrepreneur Hans Brouwer. Tickets for Good now has nearly 750,000 verified members globally and has distributed over 1.25 million tickets. The company expanded into the US in 2023 and now operates in the Netherlands, Belgium, and Germany.
With a target of five-fold growth in the next three years, Tickets for Good aims to make live events accessible to those who might otherwise miss out while helping venues maximize attendance and generate additional revenue.
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