Okosi, Akintunde-Johnson, Others Mourn Former Paramount International CEO Raffaele Annecchino

Raffaele Annecchino, a former President and CEO of Paramount International, has passed away at the age of 55. His colleagues and friends have mourned his passing, highlighting his significant contributions to the global media industry. Annecchino was known for his strategic vision and entrepreneurial spirit, having spent over 25 years at Paramount/ViacomCBS. He rose from an early commercial role in Madrid to lead the company's international operations across Europe, the Middle East, Africa, Latin America, and Asia.

During his tenure as CEO of Paramount International, Annecchino oversaw the company's transition from traditional broadcasting to digital platforms. He led the international rollout of Paramount+, the global expansion of Pluto TV, and the creation of the SkyShowtime joint venture with Comcast. His impact on the media industry is undeniable, and his warm, generous, and inspiring presence will be deeply missed.

Alex Okosi, former EVP, BET International and Paramount Africa, recalled Annecchino as a deeply valued colleague and friend. He built lasting trust, inspired those around him, and always made time to uplift people. His connection to Africa was particularly remembered, with colleagues in Nigeria highlighting his genuine interest and empathy towards the region.

Bada Akintunde-Johnson, former Country Manager, Paramount Africa, Nigeria, emphasized Annecchino's leadership during difficult times, especially during the COVID pandemic. He guided the EMEA business through challenging periods with exemplary leadership and genuine concern for the region's executive leadership.

Solafunmi Oyeneye, former Senior Channels Manager, Paramount Africa, Nigeria, remembered Annecchino as a leader whose presence was genuinely felt. He carried a deep love for Africa, and his influence extended beyond the executive ranks. Fathima Beckmann, former SVP, Global Inclusion, Paramount International, shared Annecchino's profound impact on her career and personal life. He saw potential in people, championed their growth, and was an extraordinary leader and visionary.