I was sick of sending traditional applications. This is the email that finally got me hired.

Judy Zeng, a recent Northwestern University journalism graduate, successfully landed a job through a cold outreach email to EO Studios' CEO. Zeng, who had grown disillusioned with traditional hiring processes, decided to try an alternate method after hearing stories from Northwestern alumni about successful cold emailing. She researched EO Studios' philosophy on LinkedIn and crafted a personalized email highlighting her experience and interest in the company.

Zeng's approach involved explaining her value proposition, her admiration for EO Studios, and her specific ideas for growth within the organization. Despite initial lack of response, Zeng sent a follow-up and eventually received a verbal offer after meeting with the CEO and a senior member of the company. While she acknowledges the role of luck in her success, Zeng emphasizes the importance of understanding the company and its needs before reaching out, suggesting LinkedIn as a valuable tool for learning about company philosophies and hiring intentions.