How to Watch the Apple September Event (2026)
Apple’s annual hardware launch event may feel different as the company welcomes a new CEO alongside a folding iPhone.
The Apple September Event is set to take place on September 9 at 10 am Pacific (1 pm Eastern). Viewers can catch the live stream on various platforms, including WIRED's live blog, Apple's website, YouTube channel, Apple TV devices, and Apple TV+ streaming service. Leaks and rumors have led to expectations of announcements regarding Pro-level iPhones and a new foldable device. WIRED will have on-site reporters to provide live coverage, with a post-event roundup available afterward.
Leaked information suggests Apple may unveil its long-awaited foldable iPhone, which could be a premium product priced around $2,000. The focus will likely be on high-end products such as the iPhone 18 Pro and iPhone Pro Max, Apple Watch Series 12, and Apple Watch Ultra 4. It appears that Apple may delay the launch of the base iPhone 18 to spring 2027 due to higher manufacturing costs and limited product availability.
In light of the ongoing memory crisis, Apple might postpone the base iPhone 18's release and instead introduce a mid-tier iPhone 18e at the spring event. The second-generation iPhone Air could also join the lineup. New AirPods and potentially a foldable AirPods Pro with cameras, designed for Siri's AI-powered visual assistance, might be delayed. iPad, Mac, and home devices announcements are expected to be postponed to October events.
Preorders for iPhones are reportedly set to open on September 12, a day after the usual timeline, as a gesture of respect for those affected by the 9/11 tragedy. The final software updates, including iOS 27 and macOS 27, are expected to be released the following week.
Written by urgent.news from Wired's reporting — not their text. Machine-written — may contain errors; check the original before relying on it.
