Designers should not fear being replaced by AI, industry leaders say
Firms are more likely to use technology as ‘the intern in the office’ than as a replacement for skilled staff Professional designers should not feel “threatened” by the rapid growth of generative AI, according to business leaders, despite fears over job losses in the sector. With design and film production companies and manufacturers all adopting AI at an accelerating pace, industry bodies said…
Industry leaders are reassuring professional designers that they do not need to fear being replaced by AI. Mat Hunter, CEO of the Design Council, emphasizes that designers are using AI to enhance their work rather than replace it entirely. Deborah Dawton, CEO of the Design Business Council, adds that designers' skills, experience, empathy, and understanding are what protect them from AI.
According to recent research, the design sector has seen a 40% growth between 2019 and the end of 2023, outpacing the overall economy's average expansion rate. This growth is supported by various industries, including construction, services, and manufacturing, which employ 2.27 million design workers. Despite the public's fear of AI leading to job losses, AI is seen as a tool that adds value to designers' work.
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