Bookmyshow prepares for the biggest battle of its life. And District isn’t the enemy
The post Bookmyshow prepares for the biggest battle of its life. And District isn’t the enemy appeared first on The Ken .
Bookmyshow, the Indian ticketing app, is gearing up for a significant challenge in the live-entertainment sector. The industry's high production costs often lead to financial losses, even with ticket sales as the primary revenue stream. According to Ishan Chokhawala, a consulting partner at Atomx, only about 10% of events make money through ticket sales alone.
Additional income comes from sponsorships, food, and beverage sales, which are not substantial. In August, private-equity firm KKR invested 6% in Bookmyshow, valuing the company at up to $50 million. Bookmyshow Live, the live-entertainment arm of the app, recently turned profitable for the first time in 2025, with Big Tree Entertainment, its parent company, reporting over Rs 750 crore in revenue, with live events being a significant contributor. Reliance Industries holds a 40% stake in Big Tree Entertainment through its subsidiary Network18.
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