Viral Jennie clip tests limits of South Korea’s AI deepfake laws
For a few seconds during Blackpink member Jennie’s headline set at Tokyo’s Summer Sonic festival last month, it looked like something had come undone. She turned away from the crowd, adjusted herself and then, the moment was gone. But online, the clip never disappeared – and more than 10 million views later, it has become the latest test of South Korea’s fight against AI-enabled sexual abuse.…
During Blackpink member Jennie's headline set at Tokyo's Summer Sonic festival, a brief moment looked like something had come undone when she turned away and adjusted herself. However, the clip quickly went viral online with over 10 million views, becoming a test of South Korea's fight against AI-enabled sexual abuse. Fans quickly suspected deepfake manipulation and demanded the video be taken down.
The K-pop star's agency, OA Entertainment, acknowledged the misconduct and vowed to pursue legal action. The account that posted the video has been suspended, but no official police or prosecutorial action has been announced yet. This case highlights the practical limits of enforcing South Korea's revised deepfake laws, which were enacted in 2024 and now carry harsher penalties, including up to three years in prison for possessing or viewing such material.
The case raises questions about proving intent and enforcing the law, especially when it comes to identifying and apprehending those who create and spread the manipulated content.
Written by urgent.news from South China Morning Post's reporting — not their text. Machine-written — may contain errors; check the original before relying on it.
