SPCA issues new welfare standard after RNZ questions about so-called 'frankenchicken'
The SPCA has issued a new voluntary standard for chicken welfare after questions from RNZ about fast-growing "frankenchickens".
The SPCA has introduced a new voluntary standard for chicken welfare following concerns raised by RNZ about fast-growing "frankenchickens". These birds, known for their rapid growth, can have difficulty walking and even get stuck on their backs. The SPCA's concerns stem from footage captured in 2024 by activists showing some birds in this distressed position.
Both farms featured in the footage are already SPCA certified, indicating they meet or exceed legal requirements for animal welfare. However, the SPCA believes there is room for improvement.
SPCA Chief Scientific Officer Arnja Dale explains that the new standard, dubbed Welfare Plus+, aims to encourage a shift towards slower-growing chicken breeds. This transition would address the welfare issues highlighted in the RNZ footage and the broader concerns raised by the public. Despite the popularity of fast-growing breeds, a 2025 SPCA-commissioned study found that 59% of respondents would prefer to see them phased out, with 28% willing to pay more for slower-growing chickens.
The SPCA emphasizes that the enhanced standard will not require a switch to slower-growing breeds for certified farms but will set a new benchmark for animal welfare.
Written by urgent.news from RNZ Business's reporting — not their text. Machine-written — may contain errors; check the original before relying on it.