#SHOWBIZ: 'Madu Atau Racun' controversy highlights need for clearer OTT regulation, says producer

KUALA LUMPUR: The drama controversy surrounding "Madu Atau Racun" should not result in blame towards its producers, actors, or the National Film Development Corporation (Finas). Instead, it should highlight the need for reform in the regulation of over-the-top (OTT) platforms. Producer Azaromi Ghozali of D Ayu Pictures Sdn Bhd emphasized that while viewers can voice concerns over religious and cultural sensitivities, criticisms should be fact-based and consider the jurisdiction of relevant agencies.

According to Azaromi, Finas and the Film Censorship Board (LPF) each have distinct functions and jurisdictions, thus blaming both parties without understanding their roles would be unjust. Azaromi proposed that the government establish National OTT Guidelines to clearly define permissible content, its classification, and the platforms' responsibilities.

He also urged OTT platforms to adopt stronger self-regulation measures, such as parental controls, content warnings, and proper complaint channels. This move would ensure broadcasters uphold the country's broadcasting laws without stifling creativity. The controversy also shed light on the challenges faced by local creative professionals, who operate under strict guidelines while OTT platforms offer more creative freedom.

Azaromi stressed that local industry players must have a fair playing field to compete. He urged industry players to consider the social impact of projects over mere popularity. Lastly, he called on netizens to use social media responsibly, focusing on improving the creative ecosystem rather than seeking someone to blame.