Carlyle, Bain and Oaktree line up bids for Serie A international media business
Carlyle, Bain Capital and Oaktree are among the private equity firms preparing bids for a minority stake in the company that holds Serie A’s international media rights, according to a report by Reuters.
Private equity firms Carlyle, Bain Capital, and Oaktree are reportedly preparing bids for a minority stake in the company that owns Serie A's international media rights, according to a Reuters report. Oaktree, which owns Serie A champions Inter Milan, and Italian investment firm Nextalia are also anticipated to participate in the auction.
Investors are expected to bid for a portion of the business between 10% and 20%, with the international media venture encompassing Serie A's overseas betting and sponsorship activities. The venture generates around €200 million in core earnings and could be valued between €3 billion and €4 billion, based on sources.
Serie A, Carlyle, Bain, Oaktree, and Nextalia have declined to comment on the matter, while financial advisor JP Morgan has reportedly not responded to requests for comment. JP Morgan had been engaging with private equity investors earlier this year as Serie A explored ways to bring external capital into its international media business.
The league has tried to attract private equity investment into its media operations before, with a 2021 attempt to sell a 10% stake in its domestic media business to a consortium led by CVC Capital Partners. The deal fell through when Serie A's clubs were unable to obtain the necessary approval from members. Any new investment in Serie A's media businesses would require the endorsement of at least 14 out of the 20 league clubs.
Written by urgent.news from Private Equity Wire's reporting — not their text. Machine-written — may contain errors; check the original before relying on it.
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