OnlyFans links may help creators get seen, report finds
Giggster reports that creators with OnlyFans links in their Linktrees have more share of the search visibility.
As the creator economy expands, some may seek innovative methods to gain visibility. According to a recent Giggster report, incorporating an OnlyFans link into a Linktree profile could boost search visibility. Investigating nearly 5,000 verified Linktree profiles in the U.S., Giggster found that 55% had OnlyFans links, contributing to 76.4% of the Ahrefs Traffic Value.
This metric estimates the monthly cost of a page's organic traffic if purchased via pay-per-click advertising. Profiles with OnlyFans links exhibited a median traffic value eight times higher than those without. This contradicts adult creators' views on visibility on social media platforms. Last year, porn performer Siri Dahl revealed to Mashable that Instagram has become stringent with links in bios, and Linktrees are increasingly being blacklisted due to their association with OnlyFans creators.
Additionally, ONA reported in May that Instagram reach decreases after adding a Linktree or OnlyFans link. Giggster's study also discovered that top creators control the majority of search value. In Washington, for instance, the top 10% of creators generate nearly all (96.3%) of the state's creator search value, while California has the lowest concentration of the top 10% among five states named.
Written by urgent.news from Mashable's reporting — not their text. Machine-written — may contain errors; check the original before relying on it.
