New York fair connects Korean publishers with American readers
A new push to bring Korean literature and webtoons into the U.S. mainstream is set to land in Manhattan this week. Hosted at the NYC Seminar & Conference Center on Wednesday and Thursday, the "Outreach New York Book Fair" directly connects Korean publishers with major U.S. buyers, paving the way for "K-books" to capture the lucrative North American market. The Ministry of Culture, Sports and…
The New York Book Fair, organized by Korean publishers and aimed at connecting with American readers, kicked off this week in Manhattan. The event, held at the NYC Seminar & Conference Center on Wednesday and Thursday, brings together major U.S. publishing houses, agencies, and imprints with 15 Korean publishers, such as Dasan Books.
The fair is part of a regular outreach program organized annually by the Ministry of Culture, Sports and Tourism and the Publication Industry Promotion Agency of Korea since 2015, with events held in three to five countries each year. Last year's New York edition alone resulted in 252 meetings worth over $7.5 million. This year, the fair will expand to Vietnam, Thailand, Taiwan, and Italy, further promoting Korean literature and webtoons in the North American market.
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- New York fair connects Korean publishers with American readers koreatimes.co.kr
