Japan’s revolving sushi restaurant king Sushiro coming to U.S. this fall with high prices, no tipping
Sushiro, budget-friendly in Japan, is adding private rooms and full-course meals as it arrives in America for the first time. Among Japan’s major kaiten/revolving sushi restaurant chains, Sushiro has the most passionate fans. Pretty much wherever a new Sushiro branch opens, you can expect crowds of sushi lovers looking to grab a seat at peak […]
Sushiro, a popular revolving sushi restaurant chain in Japan, is set to open its first location in the United States this fall. The new branch will be situated in New York's Times Square, making it the first Sushiro restaurant in America. Sushiro is known for its budget-friendly offerings in Japan, but it plans to offer a more upscale dining experience in the U.S.
Among the notable differences, Sushiro America will charge higher prices for its sushi, with a two-piece plate of maguro (tuna) sushi costing US$5 compared to just 180 yen in Tokyo. The chain will also offer private rooms for diners, featuring a curated prix fixe course menu, something not seen in Japanese Sushiro restaurants. These rooms, named after Japanese terms like "Sho Chiku Bai" and "Wabi Sabi," are located on a separate level from the main dining area.
In addition to private rooms, Sushiro America will offer a limited selection of oversized sushi rolls, such as double-cheese shrimp rolls and marinated salmon with cream cheese, catering to American tastes. The chain also plans to maintain a no-tipping policy, much to the relief of American consumers who have grown weary of gratuities. Sushiro's New York branch is expected to open in October.
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