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Why WeBuyCars has lost its shine

The share has fallen 35% this year amid pressure from competitively priced new cars, tighter margins and rising interest costs.

Why WeBuyCars has lost its shine

WeBuyCars, a formerly popular investment choice, has recently experienced a significant decline in its share price. Since the beginning of 2026, the share price has dropped to R30, marking a 35% loss. This poor performance is attributed to various factors, including increased competition from Chinese cars and the decline in used car prices due to the rise of competitively priced Asian brands.

These factors have reduced the profitability of WeBuyCars, leading to lower earnings and higher interest costs. The company has also faced challenges in managing inventory levels and adapting to changing consumer preferences. Despite these difficulties, WeBuyCars remains committed to its growth aspirations and maintains confidence in its long-term prospects.

Written by urgent.news from The Citizen's reporting — not their text. Machine-written — may contain errors; check the original before relying on it.

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