Mozilla finally adds a built-in ad blocker to Firefox on iOS
Firefox on iOS finally catches up to rivals like Brave and Opera with a built-in ad blocker, though it stays off by default until enabled.
Mozilla has introduced an ad blocker for Firefox on iOS, following the feature's availability on Android and desktop platforms. The built-in ad blocker, powered by Apple’s WebKit Content Blocker technology and the EasyList filter, blocks most third-party ads and trackers before they load, improving browsing experience and reducing data usage.
However, ads served directly by websites, search results, and Firefox's own sponsored shortcuts on the new tab page remain unaffected. Users need to manually enable the feature in the Settings, Browsing, Ad Blocker section, or through the site menu while browsing. Firefox's ad blocker complements its Enhanced Tracking Protection, offering iOS users two layers of privacy.
The launch coincides with Firefox 155, which includes Smart Window for AI-assisted browsing and an Organize Tabs feature that suggests better tab grouping and descriptive names. Additionally, the update adds a visible tracker count in the address bar and other bug fixes across platforms.
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