BYD and Denza launch lifestyle card for selected customers with perks at 88 brands, including Adidas, KFC and mewatch

BYD and Denza unveiled the BYD and Denza Lifestyle Privilege Programme on August 31. The new program offers perks at 88 brands spanning various sectors, such as food and beverages, travel, pet care, fashion, and entertainment. Cardholders of the BYD or Denza Lifestyle Card will also benefit from extra perks, including 10% off aircraft charter services at AirTaxi.ph and 20% off selected room and dining benefits at Mett Singapore. Eligible customers are expected to receive their cards starting from the following day.

BYD Asia Pacific's vice president, Liu Xueliang, stated, "BYD's vision extends beyond creating new energy vehicles. As our community expands, we aim to construct an ecosystem that intertwines sustainable mobility with daily living. The BYD and Denza Lifestyle Privilege Programme represents a significant step towards extending that value beyond the vehicle."

James Ng, managing director of BYD Singapore, added, "Our valued customers have been instrumental in BYD becoming Singapore's leading automotive brand. With 88 brands across more than 600 touchpoints, we intend to reward this growing community by making ownership of a BYD or Denza more gratifying – not only during the drive, but in everyday life."