Xbox respawns IKEA furniture with gaming range
At last, somewhere comfy to sit while your PlayStation 5 game loads
Microsoft's latest Xbox merchandising deal allows gamers to sit on an IKEA cushion while waiting for their PlayStation 5 to boot. IKEA has unveiled YXSTABY, a nine-piece collection of items tailored for the Xbox completist who wishes to own every conceivable piece of merchandise associated with their beloved gaming console. Among the items are a controller-inspired stool, a cushion with a D-pad, and a side table on wheels.
Xbox has faced criticism for its reputation among staff and game studios, with thousands of workers laid off under Asha Sharma's leadership in an attempt to revitalize the platform amidst fierce competition. IKEA charges £12 for a cushion or platter and up to £115 for a side table on wheels, likely expecting Xbox-branded items to be more expensive than the Xbox Series S priced at £429.99, and the Series X at £669.99.
The Xbox Series S has seen a significant price increase, with storage and memory costs doubling by 2027, a trend common in the tech industry due to high demand and limited supply. The YXSTABY range, unveiled at Gamescom, will be available in stores and online from October 1.
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