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Why are Korean celebrities handpicking, importing foreign films despite losing money?

“Infinite Challenge” producer Kim Tae-ho announced that his company is expanding into the film distribution business, as he took the stage at a press screening for Hollywood film “The Drama.” “It’s my first time speaking before an audience at a movie theater,” said Kim, who is the founder and head of content production company TEO, during the film's press screening at Megabox in Coex, southern…

Why are Korean celebrities handpicking, importing foreign films despite losing money?

Korean celebrities are increasingly choosing to import foreign films, despite facing financial losses, according to a producer of the popular show "Infinite Challenge". Kim Tae-ho, the founder and head of content production company TEO, announced this decision at a press screening for the Hollywood film "The Drama" at Megabox in Coex, southern Seoul.

In his remarks, Kim expressed his excitement about stepping into the movie theater as the first speaker for the audience. He revealed that TEO has decided not to confine their content solely to videos, but instead, they are venturing into producing dramas, films, and other forms of entertainment that can leave lasting memories on their viewers.

TEO's repertoire primarily comprises entertainment shows for television, streaming platforms, and YouTube, including series like "Earth Marble World Tour", "Seoul Check-in", and "Salon Drip". However, recently, the company has forged a partnership with Waterhole Company, a film distributor responsible for introducing acclaimed titles such as "Everything Everywhere All at Once" and "Demon Slayer: Kimetsu no Yaiba — The Movie: Mugen Train" to Korean audiences.

For their initial film distribution initiative, Kim opted for "The Drama", a selection that has garnered considerable attention.

Written by urgent.news from The Korea Times's reporting — not their text. Machine-written — may contain errors; check the original before relying on it.

Also reported by 1 other outlet

Read the original at koreatimes.co.kr →

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