Ed Sheeran Reacts to Being Mocked in New ‘Ali G’ Trailer
Sacha Baron Cohen's comeback trailer named the singer alongside COVID and war as reasons the world got worse.
Ed Sheeran has embraced being parodied by Sacha Baron Cohen’s iconic character Ali G in the upcoming film Ali G: Who Iz I?, released October 23 via Amazon MGM. The trailer, set for a theatrical debut, revisits the fictional interviewer 24 years after his last appearance. In the clip, Ali G recounts the challenges faced during his hiatus, including wars, the pandemic, and references to Sheeran, before transitioning into the film’s concept: a documentary featuring real interviews and unsuspecting public figures.
Sheeran, when responding on Instagram, expressed gratitude, recalling the character's famous mockery: "Tell 10-year-old me that Ali G would put him in his movie." This marks Cohen’s directorial debut, following previous Ali G and Borat films directed by others. The plot focuses on Ali G’s girlfriend, played by Morgana Robinson, becoming pregnant upon his resurgence in public consciousness.
While Sheeran’s reaction was light-hearted, the trailer has sparked controversy in the U.K., with critics and a cinema boycott movement criticizing Ali G’s portrayal as a racial stereotype that has not aged well since the character’s original run.
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