Banks, financiers drive Sh14.3bn advert spend rebound
Banking and finance led sector spending while social media platforms captured Sh9.1.
We haven't written up this one. Nation Africa has the full story — the link below goes straight to it.
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You built the brand, the internet gave someone else access to it
Imagine you are the founder. You enter the Philippines with no inherited customer base, no branches and no familiar name. You start with a platform and a promise.