Amazon Joins YouTube Shopping Affiliate Program, Lets Creators Tag Products In Videos
Amazon has become part of the YouTube Shopping Affiliate Program, allowing eligible creators to tag Amazon products directly within their Shorts, long-form videos and livestreams, YouTube announced on its official blog. Travis Katz, YouTube's general manager and vice president for shopping, said the move gives viewers an easier way to buy products recommended by creators they trust, without…
Amazon has joined the YouTube Shopping Affiliate Program, enabling eligible creators to tag products directly in their videos and livestreams, YouTube announced via its official blog. This feature, announced by Travis Katz, YouTube's general manager and vice president for shopping, allows viewers to purchase recommended products without leaving the platform.
Currently available in the US, the program first requires creators to be enrolled in both the YouTube Partner Program and YouTube Shopping affiliate program, as well as hold an active account with either the Amazon Influencer Program or Amazon Associates Program. Creators must also link their YouTube channel to their Amazon account, a step that needs re-linking for those who registered before September 2024.
Creators earn commissions on a monthly basis, which are paid out through their AdSense account, with final payments typically occurring two months after the respective month. However, returns can reduce earnings, potentially resulting in negative balances that roll over until future earnings compensate. While the feature is initially limited to US creators, products may still be visible to global viewers, with YouTube Shopping automatically redirecting to local merchants or Amazon's local storefronts if no direct match exists.
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