TransMeme: A Multi-Agent Framework for Cross-Cultural Meme Transcreation

Internet memes are a pervasive form of multimodal online communication; however, such communication often involves users from diverse linguistic and cultural backgrounds. Therefore, adapting memes across cultures and languages is a central challenge for enabling mutual understanding in online communication. Unlike ordinary translation or standalone text rewriting, cross-cultural meme…

arxiv.org ·2026-08-27

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TransMeme: A Multi-Agent Framework for Cross-Cultural Meme Transcreation

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