Meta memo reveals what its new 'Hatch' AI agent can do, from booking a restaurant to finding a dog sitter
Meta told staff its Hatch AI agent "can do anything you can do online" and will be highly personal to the user.
Meta's internal memo reveals the capabilities of its upcoming AI agent, dubbed Hatch, which can perform a wide array of tasks online. According to the memo seen by Business Insider, Hatch can book restaurants, order food, assign DJs, access Instagram, and even perform deep research. CEO Mark Zuckerberg has been promoting Meta's vision of personal superintelligence for everyone, with Hatch serving as their answer to OpenAI's autonomous AI assistant.
The AI agent will be highly personal to each user, allowing them to design its appearance, name, and behavior. Hatch will have its own computer, enabling it to carry out tasks such as filling out forms, making purchases, or performing deep research. Meta is positioning Hatch as a general consumer product that can perform a range of computer-based tasks, building on the success of similar tools like Google's Gemini Spark and OpenAI's ChatGPT.
While Meta has not disclosed pricing or an exact launch timeline, they are considering charging up to $200 per month for the service.
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