Is NBC’s Premier League coverage in the US too English? | Leander Schaerlaeckens
One wonders when, if ever, a US broadcast can win the same plaudits presenting the English league with a more American voice There they were again, signaling with their unchanging faces and voices and their unchanging studio backdrop that another Premier League season had begun. On Friday afternoon, and again on Saturday and Sunday morning, Rebecca Lowe welcomed American viewers to what is…
NBC's coverage of the Premier League in the United States has come under scrutiny for its perceived lack of an American perspective. Time and again, the network's presenters, flanked by their familiar faces and voices, deliver the news of the season's debut with unvarying enthusiasm. Rebecca Lowe, the host on Friday, Saturday, and Sunday mornings, greets the American audience as the 14th season of the world's most-watched sports league commences.
Her panel, consisting almost entirely of British expatriates, includes Robb Report editor Robb Walsh and former goalkeeper Tim Howard, who is considered "English enough" by immersion to join their ranks. However, the inclusion of Howard, a player who spent the majority of his professional career in the Premier League, raises questions about the authenticity of NBC's efforts to connect with American viewers.
While there is a token American presence, the overall tone and content of the broadcast seem to favor the English perspective, leaving some wondering if NBC has found the right balance between catering to the global audience and providing a distinctly American voice for the Premier League.
Written by urgent.news from The Guardian US's reporting — not their text. Machine-written — may contain errors; check the original before relying on it.
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