Dolly Parton Had the Second-Most Streams of Any Artist on the Day of Her Death
On this week's Trending Up, we look at listeners flocking to the timeless catalog of the late legend, as well as a resuscitated Dua Lipa hit and another new Tove Lo-spun-off rap hit.
On the day of her death, country music and pop culture icon Dolly Parton experienced a staggering surge in streaming activity. Following the news of her passing on Tuesday, Aug. 25, her catalog saw a mind-blowing increase of 2,056% in streams. Back in early August, Parton had only garnered around 1.2 million official on-demand U.S. streams on a typical Tuesday, but by the 25th, that number had skyrocketed to a jaw-dropping 26.3 million.
This surge placed Parton in the second-highest spot for daily official on-demand U.S. streaming for the date, trailing only modern-day streaming superstar Drake, who amassed 36.6 million streams on the same day. The only other artist to surpass Dolly in streaming volume during that time was none other than Dua Lipa, whose "Training Season" has been enjoying a resurgence in popularity thanks to a manifestation trend sweeping social media.
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