A 90-episode series in 3 weeks: How AI is speeding up Indonesia’s creative economy
We opened our Indonesia office the old-fashioned way: a client there needed us on the ground, so we set up a local presence. It was the classic expansion logic every founder in this region knows — the work is there, so you go there. Earlier this year, that logic quietly inverted on us. An international […] The post A 90-episode series in 3 weeks: How AI is speeding up Indonesia’s creative economy…
Indonesia’s creative economy is a significant force in Southeast Asia, contributing around Rp1,500 trillion (US$90 billion) to GDP and employing 27.4 million people, or 18.7% of the national workforce, according to Statistics Indonesia. However, the sector’s potential is hindered by a gap between consumer AI tools and professional-grade creative AI tools priced in flat US dollars.
This disparity creates a two-tier workforce, leaving many Indonesian creatives with enthusiasm but limited access to the tools they need to capitalize on AI-driven production. As a result, the second wave of Indonesia’s digital economy will likely be won by its talented professionals who can access frontier AI tools, while the rest of the workforce is left behind.
Written by urgent.news from e27's reporting — not their text. Machine-written — may contain errors; check the original before relying on it.
