Peloton's Former Interim CEO Just Sold 25,000 Shares. Here's What Long-Term Investors Should Know

On August 17, 2025, Karen Boone, the former interim CEO of Peloton Interactive, sold 25,000 shares of the company's Class A Common Stock. According to an SEC filing, she sold the shares at a weighted average price of $5.35 per share, and their post-transaction value was $5.29 per share based on the market close on that day. The sale was conducted under a Rule 10b5-1 trading plan Boone had established earlier that day.

Following the transaction, Boone's ownership in Peloton's stock decreased to 236,063 shares, which accounts for roughly 0.06% of the company's outstanding shares. This sale occurred amidst a challenging period for Peloton, with its stock price falling by 38% over the past year. Despite this, Peloton remains profitable, having posted a net income of $63.2 million in the trailing twelve months.