Apple and Samsung gain ground in Spain against Chinese mobiles
Samsung y Apple ganaron fuerza en el mercado español de teléfonos móviles inteligentes durante la primera mitad de 2026, mientras las marcas chinas atraviesan dificultades en un sector que vende menos dispositivos, pero de mayor precio. Leer
The Spanish smartphone market saw 5.4 million units sold in the first half of the year, a 7.5% decrease from the same period last year. However, revenue increased by 9.4% according to IDC. The average selling price of smartphones in Spain rose to $588 in the second quarter, a 33% increase from the same quarter last year. Samsung led the market with a 36% share, followed by Xiaomi with 23% and Apple with 22%. Apple's iPhone had an average selling price of $1,265 in Spain, a 12% increase from last year.
Written by urgent.news from Expansion ES's report — not a translation of it. Machine-written — may contain errors; check the original before relying on it.
