Aura farming IRL: Teens flex memes, Siuuu jumps and infinite swagger on Mexico streets
MEXICO CITY, Aug 23 — In the middle of a cheering crowd in Mexico City, two teenagers are limbering up for battle....
In Mexico City, a group of teenagers have taken part in a unique form of competition called "aura farming," which originated on social media platforms like TikTok and Instagram. The event took place in the heart of the city, with two young competitors, Carlos Irving Quintana and Kaled Rosales Salazar, showcasing their dance moves and mimicking viral internet trends.
The art of "aura farming" revolves around the concept of "aura," which refers to a person's style or attitude, and the term "farming" is derived from gaming tactics to earn points. The participants, aged between 14 and 20, were judged on their ability to reference as many popular memes and videos as possible. The winner of the recent Mexico City edition, Kaled Rosales Salazar, was awarded 3,000 pesos (approximately RM716) in prize money.
The battle, held in front of the Palace of Fine Arts, attracted a crowd of onlookers who recorded the event on their cell phones. While older audiences may find the trend baffling, organizers argue that it provides a valuable opportunity for young people to interact in person and build confidence.
Written by urgent.news from Malay Mail's reporting — not their text. Machine-written — may contain errors; check the original before relying on it.
