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Naspers: From South African publisher to global tech investor

Naspers' $32 million bet on Tencent has gone down as one of the most successful technology investments ever made. But more than two decades later, the South African group is trying to show that its future is about much more than one extraordinary deal.

Naspers, a South African media company, made a groundbreaking investment in Tencent, a Chinese internet firm, in 2001. At the time, Tencent was a small player in the nascent Chinese internet economy, still recovering from the burst of the dot-com bubble. Despite this, Naspers remained committed to Tencent, and the investment would later prove to be a masterstroke.

As Tencent expanded its reach into gaming, social media, advertising, payments, fintech, and cloud services, it transformed from a Chinese messaging service into a global technology powerhouse. By 2026, Naspers' international investment arm, Prosus, still owned a significant 22.66% of Tencent, highlighting the enduring success of the initial investment.

However, the massive value of Tencent's stake became a challenge for Naspers, causing its overall valuation to become closely tied to Tencent's performance. In response, Naspers spun off Prosus in 2019 to provide global investors with more direct access to a diverse portfolio of internet investments across China, India, Latin America, and Europe.

Today, Naspers' focus has shifted towards turning its exceptional Tencent investment into a repeatable model, investing in food delivery, online classifieds, and payments, with promising results in Brazil, India, and Latin America. Under the leadership of Fabricio Bloisi, Naspers is prioritizing operating businesses over pure capital allocation, seeking to create interconnected ecosystems with shared customers, technology, and data, all powered by artificial intelligence.

Written by urgent.news from Africa Business's reporting — not their text. Machine-written — may contain errors; check the original before relying on it.

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