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iPhone sales rise in Latin America even as smartphone market shrinks

Across the world, rising costs and an uncertain economy mean that smartphone sales are falling, yet Apple's iPhone has still seen a 5% growth in the latest quarter. Demand continued to be steady for the iPhone 17 Pro Max The latest figures from Europe recently showed that as the smartphone market continues to contract, the iPhone continues to grow. Now figures for Latin America are saying a…

iPhone sales rise in Latin America even as smartphone market shrinks

Amazon Prime Video announced on Thursday that it will invest US$2 billion in Latin American productions through 2030, aiming to capitalize on the region's growing momentum. Kelly Day, Vice President of International for Prime Video, spoke at a press conference in Mexico City about the importance of Latin American talent, stories and audiences.

The investment will cover both original and licensed programming, as well as sports. Amazon plans to double its original productions from Mexico, Brazil, Argentina, Colombia and Chile. Twenty-five new titles are set to premiere in 2027, with another 25 in 2028.

Recent Latin American shows on Prime Video include Menem, a series about former Argentine president Carlos Menem, and La Oficina, a Mexican adaptation of The Office. Oscar-winning screenwriter Armando Bo is directing an adaptation of Las Malas, a novel by Camila Sosa Villada about trans sex workers in Argentina. Head of original Prime productions for Latin America, Javiera Balmaceda, emphasized that when one trusts Latin American storytellers with ambition and resources, the world pays attention.

Amazon's move follows Netflix's own push to strengthen its Latin American content offerings, with successful titles like One Hundred Years of Solitude in Colombia and El Eternauta in Argentina.

Written by urgent.news from Buenos Aires Times's reporting — not their text. Machine-written — may contain errors; check the original before relying on it.

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