“New York-style” tsukimi mochi burgers to appear at Wendy’s Japan this fall
A fusion of Japanese and American influences is converging to kick off moon-viewing burger season. Japan is understandably fond of its indigenous culinary culture. However, it’s also a nation with an unabashed enthusiasm for adopting tasty foods that originated overseas, so it’s not uncommon for hamburger chains in Japan to lean into the American-ness of […]
This fall, Wendy's Japan will introduce "New York-style" tsukimi mochi burgers to celebrate the traditional moon-viewing season. Tsukimi, meaning "moon-viewing" in Japanese, is a culinary tradition that involves adding an egg to a dish, as the egg's contents spread out to resemble a full moon when cracked into a bowl of noodles.
In Japan, certain burger chains offer deluxe tsukimi burgers with a fried egg as a topping during the fall season. Wendy's Japan adds a unique twist to this tradition by incorporating mochi, a traditional Japanese rice cake, in their New York Tsukimi Mocchi Burger. The new burger features a fried egg, grilled mochi, a rich and tangy American-style sauce, crisp bacon, and cheese.
For those craving even more indulgence, Wendy's offers a Double version of the burger with doubled patties, bacon, cheese, and sauce. There are also smaller options, like the Jr. New York Tsukimi Mocchi Burger, for those who prefer a less substantial serving. These limited-time offerings are available at Wendy's First Kitchen, a combined branch of Wendy's Japan and its sister chain First Kitchen.
While the New York Tsukimi Mocchi Burger is priced at 1,180 yen (US$7.40) with the Double at 1,780 yen, Wendy's and First Kitchen aim to provide budget-friendly options as well, with prices ranging from 750 yen to 980 yen for their tsukimi burger lineup.
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