Tata Tiago gives great rival Renault Kwid bloody nose in sale race
Hatchback made up almost three quarters of Indian carmaker's total local sales from May to July.
The Tata Tiago has asserted itself as the top-selling Indian car in South Africa this year, according to sales figures from May to July. With a starting price of R189,900, the hatchback is one of the most affordable cars on the market, with only the Renault Kwid, Suzuki S-Presso, Toyota Vitz, and Suzuki Celerio having lower starting prices.
The Tata Tiago accounted for 74.7% of the manufacturer's new sales during this period, with 1,509 units out of 2,019 Tata models sold. This was a significant victory over the Renault Kwid, which sold 1,348 units in the same timeframe. The Suzuki S-Presso and Celerio also had a strong showing, with 818 and 519 units sold, respectively.
The Toyota Vitz remained the best-selling car at this price point, with consistently high sales numbers of 881, 921, and 955 units over the three months. While the Tata Punch performed well with 439 units sold, representing 21.7% of Tata's total sales, the brand's bigger SUVs, the Curvv and Harrier, struggled to gain traction, with sales of only 63 and 8 units, respectively.
Tata is set to release a new SUV called the Osprey next month, which will fill the gap between the Punch and Curvv.
Written by urgent.news from The Citizen's reporting — not their text. Machine-written — may contain errors; check the original before relying on it.