Peacock raises prices for the fourth time in four years, just in time for NFL season — but these workarounds are helping users stay one step ahead
Peacock has another price hike on the way, marking the fourth one in four years.
Peacock is increasing its subscription prices for the fourth time in four years, effective August 18. This follows a pattern of price hikes across major streaming platforms, with Netflix raising its US prices in March. NBCU's Peacock, now gearing up for another price rise, announced on its support page that new and returning subscribers will see an increase in their monthly fees starting September 17.
The new fees apply to all subscription tiers, including monthly and annual plans. Peacock's statement behind the price increase is that it allows the platform to stay competitive and deliver unique content. However, this decision has sparked criticism from users, who are finding workarounds to avoid the hike. One popular workaround is through the partnership between Peacock and YouTube Premium.
With this partnership, users can access Peacock's premium content, including NFL and NBA coverage, without additional costs by subscribing to YouTube Premium. An alternative option is signing up for Walmart+ for $98 annually, which includes a free Peacock subscription and other benefits.
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