KI: OpenAI startet Werbegeschäft in Deutschland und Europa
ChatGPT bekommt auch in Europa Werbung. OpenAI-Chef Sam Altman war lange strikt dagegen – nun setzt der Konzern genau darauf, um seine Milliarden-Betriebskosten zu finanzieren.
Düsseldorf - The artificial intelligence company OpenAI is expanding its advertising efforts for its ChatGPT chatbot to 31 European markets, beginning on Monday (August 24). This move includes Germany, as well as Austria, Switzerland, France, Spain, Italy, Poland, the Benelux countries, and Scandinavian nations. OpenAI's Vice President of Ads, Dave Dugan, emphasized to the dpa that the advertising content will be visually distinguishable from the chat content to maintain user trust.
The company's response to chat inquiries will be clearly separated from any ads that may follow, indicated by a gray line. OpenAI has also pledged that advertisers will not have access to any chat histories. According to Dugan, the advertising inserts will strictly adhere to privacy protections, with no user conversation information being shared with advertisers. This stance is particularly important as some users confide deeply personal matters in ChatGPT.
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