FirstCash Holdings president and COO Stuart Brent sells $1.15m stock

Stuart Brent, President and COO of FirstCash Holdings, sold a total of 5,348 shares of the company's common stock on August 17, 2026, for approximately $1.15 million. The shares were traded at $214.63 each, as part of a pre-arranged 10b5-1 diversification program initiated on August 8, 2025. After the sale, Mr. Brent owned 135,498 shares of FirstCash Holdings common stock.

This insider sale occurred as the company's shares have seen strong performance, with a 56% gain over the past year and a 34% increase year-to-date. FirstCash Holdings, valued at $9.4 billion, trades at a P/E ratio of 24.15. However, InvestingPro analysis suggests the stock is slightly overvalued relative to its Fair Value. The company recently announced the acquisition of Ramsdens Holdings plc, a UK pawnbroking operator, for about $273 million.

This strategic move will be executed through FirstCash’s UK subsidiary, Chess Bidco Limited, with Ramsdens shareholders receiving 600 pence per share in cash and an interim dividend of up to 9 pence per share. Additionally, FirstCash Holdings completed its reincorporation from Delaware to Texas, a move approved by shareholders at the company’s annual meeting.

The reincorporation did not alter the company’s operations or headquarters. Shareholders also approved director elections and the reincorporation during the meeting, with 95.09% of shares represented.