Tennessee Announces Partnership With Alum-Founded Knoxville Company
Tennessee announced Axle Logistics as its first official jersey-patch sponsorship for the men's and women's basketball teams.
Tennessee has announced a five-year jersey-patch sponsorship deal with Axle Logistics, an alum-founded Knoxville-based company. The partnership marks the first of its kind for the University of Tennessee's men's and women's basketball teams. Tennessee Vice Chancellor and Director of Athletics Danny White emphasized that Axle Logistics was chosen for embodying innovation, integrity, and community commitment.
Axle Logistics, founded by Tennessee alumni Jon Clay and Drew Johnson, has earned a reputation for operational excellence and customer service in the logistics industry. Their investments in technology and dedication to employees and community make them an ideal collaborator for Tennessee Athletics, according to White.
Clay and Johnson highlighted that the partnership aligns with their values of talent, teamwork, preparation, and excellence. They believe this collaboration will support student-athletes, strengthen the workforce pipeline, and invest in the next generation of high performers.
The men's basketball team will showcase Axle Logistics' patches in their first exhibition game against Xavier on October 15. The women's basketball team will debut the patches during an exhibition game against Florida A&M on October 27.
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