Queue-it Announces Majority Investment from THL Partners

Queue-it, a leading global provider of online traffic orchestration solutions, has announced a majority investment from THL Partners, a premier investment firm focused on middle-market growth companies. The partnership will enable Queue-it and THL to accelerate product innovation and expand the company's global reach. Queue-it, founded in Denmark, helps enterprises and public organizations manage online traffic, protect digital infrastructure, and mitigate bots and abuse.

Its platform is trusted by organizations worldwide and operates in various industries, including ticketing, retail, government, and financial services. THL's investment aligns with its focus on IT Operations & Data, including software companies that help organizations operate, secure, and optimize complex digital infrastructure.

As internet traffic grows and AI-driven activity reshapes online demand management, THL believes Queue-it is well-positioned to help customers deliver resilient online experiences. Both companies share a commitment to innovation and the preservation of Queue-it's unique culture. The transaction, subject to customary conditions and regulatory approvals, is led by THL through its Automation Fund II and is managed by Houlihan Lokey, Bech-Bruun, Freshfields US LLP, and Plesner Advokatpartnerselskab.